E-Finance is looking for a Digital Marketing Manager to be responsible for developing, implementing and managing marketing campaigns that promote a company and its products and/or services. He or she plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers
In order to be successful in this role, you will need to have a deep understanding of the Digital Marketing process and dynamics, and also superb interpersonal skills. Previous experience in a Digital Marketing role is a MUST.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Skills Required
- Bachelor’s degree in business, marketing, economics or related field.
- 7+ years’ experience in digital marketing.
- Understanding of the digital marketing process and dynamics.
- A commitment to excellent customer service.
- Excellent written and verbal communication skills.
- Superb interpersonal skills, including the ability to quickly build rapport with both customers and suppliers.
- Experience using computers for a variety of tasks.
- Competency in Microsoft applications including Word, Excel, and Outlook.
- Able to work comfortably in a fast paced environment.
The main task of a content manager is to oversee the creation and accuracy of the web content on his website. On an e-commerce site, this may include a very specific area, such as a particular genre of movies or books, or a certain type of furniture, such as beds. Other content managers may be responsible for wider areas of the site, while a senior content manager typically oversees all the content of the e-commerce site. Content managers may write up the descriptions for e-commerce themselves, or they could hire the job out to outside freelancers or content developers.
Secondary Job Function
In addition to checking the quality of descriptions and other copy on the e-commerce site, a content manager may also be responsible for creating content marketing materials. Examples of this could be videos uploaded to YouTube, blog posts related to content on the e-commerce site or even social media posts through sites such as Twitter and Facebook. The purpose of these posts is to entice readers to the e-commerce site, where they may be prompted to buy something while they're engaging with the generated content.
Education
The minimum requirements for most marketing or content management jobs are either a high school diploma or a Graduate Equivalency Degree, GED. Content managers are typically based in the marketing department of an e-commerce company, so a bachelor's level degree in marketing, business or even English is a good fit. Specific degree requirements also depend on the job. For example, content managers generating articles and posts for copy should have a degree with an emphasis on writing, such as English or journalism, while content managers responsible for video content have their best chances of landing a job with a film or TV degree.
Skills and Abilities
Content managers should be Internet savvy and always aware of the next big trend or latest social media site. They should have strong computer skills and be familiar with an office productivity suite such as the Google package or Microsoft Office. Knowledge of HTML or a content management system such as Drupal or WordPress is also a definite bonus. Content managers should have a strong attention to detail, as the content they generate is seen by current and potential customers.
E-Finance is looking for a Sales Account Manager to be responsible for generating leads and meeting sales goals. Duties will include sales presentations and product demonstrations, as well as negotiating contracts with potential clients. In order to be successful in this role, you will need to have a deep understanding of the sales process and dynamics, and also superb interpersonal skills. Previous experience in a sales role is an advantage.
Job Duties
- Generating leads.
- Meeting or exceeding sales goals.
- Negotiating all contracts with prospective clients.
- Helping determine pricing schedules for quotes, promotions, and negotiations.
- Preparing weekly and monthly reports.
- Giving sales presentations to a range of prospective clients.
- Coordinating sales efforts with marketing programs.
- Understanding and promoting company programs.
- Obtaining deposits and balance of payment from clients.
- Preparing and submitting sales contracts for orders.
- Visiting clients and potential clients to evaluate needs or promote products and services.
- Maintaining client records.
- Answering client questions about credit terms, products, prices and availability.
Skills Required
- Bachelor’s degree in business, marketing, economics or related field.
- 5+ years’ experience in sales.
- Understanding of the sales process and dynamics.
- A commitment to excellent customer service.
- Excellent written and verbal communication skills.
- Superb interpersonal skills, including the ability to quickly build rapport with both customers and suppliers.
- Experience using computers for a variety of tasks.
- Competency in Microsoft applications including Word, Excel, and Outlook.
- Able to work comfortably in a fast paced environment.
e-finance is currently seeking an e-Commerce Senior PHP Developer to join our newly established propitious e-Commerce team In this position, you will be expected to support establishing our e-Commerce hub based on the market-leader e-Commerce Platform and develop innovative solutions following regulatory and industry best practices, including “PCI” compliance, as well as working closely with our QA, IT, and Operation teams
Job Duties
- Guide team development efforts towards successful project delivery.
- Provide technical leadership to teammates through coaching and mentorship.
- Maintain high standards of software quality within the team by establishing good practices and habits.
- Identify and encourage areas for growth and improvement within the team.
- Collaborate with other software developers, business analysts and software architects to plan, design, develop, test, and maintain web-and desktop-based business applications built on Microsoft technologies.
- Assist in the collection and documentation of user's requirements, development of user stories, estimates and work plans.
- Prepare reports, manuals and other documentation on the status, operation and maintenance of software.
- Develop, refine, and tune integrations between applications.
- Analyze and resolve technical and application problems.
- Adhere to high-quality development principles while delivering solutions on-time and on-budget.
- Research and evaluate a variety of software products.
- design, develop, unit test and maintain our eCommerce-based applications using PHP Frameworks (Zend & Symfony)
- Responsible for coding OpenCart and Magento apps from layout to function, ensuring a superb e-commerce user experience
- Develop custom OpenCart and Magento extensions/modules using object-oriented PHP
- Setup/configure new environments for OpenCart and Magento
- Achieve the integration required between our e-Commerce platform and our back-end system (Payment Gateway, OMS, CRM, and ERP).
- Collaborate and work closely with our QA, IT, and Operation teams following our DevOps Strategy to insure successful and smooth projects delivery
Skills Required
- 10+ years’ experience in PHP Zend & Symfony frameworks
- Extensive experience in either MySQL, or MariaDB, or Percona
- Must have competent experience in HTML5 , JavaScript, JQuery, and CSS3
- OpenCart and Magento experience is a huge plus
- e-Commerce experience is a must
- Experience with LAMP environment & servers stack management
- Experience with SVN / GIT version control
- Experience with caching and scaling techniques is a huge plus